Piranha Win True Energy Account
Posted on: November 2007
Piranha Advertising & Marketing, one of Lancashireâs leading full service creative and marketing agencies based in Preston has just won the annual account to promote TRUE Energy to key business audiences throughout the world.
True Energy provides a range of sustainable energy solutions. This ranges from solar power street lights to ground source heat pumps, biomass, solar hot water systems and many other leading renewable energy technologies. TRUE Energy has World wide experiences of working for The United Nations, The World Health Organisation and other leading world wide users of alternative energy solutions and this experience has provided them with unrivalled expertise from feasibility to turnkey projects. The aim of the campaign is to help customers understand the benefit of an alternative energy solution and deliver these through turnkey projects.
Piranha’s contract is due to run from the 1st of January 2008 and will run until the end of December. The campaign will consist of website development, on-line marketing, search engine optimisation and the development of a range of sales and promotional literature designed to establish TRUE as a world class organisation.
Piranha were approached by TRUE Energy due to Piranhas experience of working with a number of leading Energy Management Consultancy companies in the UK and their knowledge of renewable energy solutions.
Paul Airey, Account Director said “TRUE is a nice account for us as we already understand their market and the markets they want to tackle. We have been working with three companies involved in energy management stretching back to 2001 so hopefully we can use our expertise to make a real difference to their business”.