Creative Design

 

Brochure Design

A brochure is your silent salesperson, it communicates your brand, ethos, culture and quality as well as promoting your company’s products and services. A brochure helps potential customers make an informed decision during their purchasing process.

Why is Brochure design so important?

A brochure and the perceived quality of the products and services highlighted plays an extremely important role in influencing the purchasing decisions of customers and new clients, especially when buying high value products and services. The quality of the photography, the level of technical information and how it is presented along with tone of voice can make the difference between a sale or sales enquiry and the client going to a competitor

Brochure Design by Piranha – How we Design brochures that create Impact

When designing a new product or corporate brochure, its critical the brochure is designed right with clear objectives and a plan of what information is to be included, and what information to leave out. At Piranha, we have a process we follow that ensures the final brochure is designed to fulfil the sales objectives and creative brief.

Clarify the purpose of the brochure

What is the purpose of the brochure, who are we targeting, how will it be distributed, how many will we need, when is it required what is our call to action?

Define the content

Next we establish the content of the brochure, what do we want to include and how much space we intend to allocate to each section. It is important to remember that the reader of the brochure will view the content as spreads and not just as pages, so we plan based on spreads as well as individual pages

Create meaningful content

At Piranha, our copywriters will take a verbal brief and turn this into engaging written content for you. Our creative team will plan and take any required photography, create illustrations and infographics and source any appropriate stock imagery to support the primary content

Design the brochure

Now we have clarified the purpose of the brochure, we have planned the structure and created the engaging content, our creative team set to work on producing design visuals and styles for the cover and inner sections. These concepts are presented to our clients for consideration and approval

Final Artwork

Once the brochure design has been approved, we create the final print ready artwork to the printer’s specification – ensuring all fonts, pantone colours, image resolutions etcetera are all optimised for the chosen production process

Production

We manage the entire production process for you, including specifying the right stock, specifying any extras such as lamination, UV varnish, and the type of binding. We can provide samples prior to printing so you can approve the weight, feel and finish of your brochure before we press the print button!

Delivery 

Brochures can be packed to suite you, typically these are boxed in A4 cartons but can be shrink wrapped in smaller quantities, we can arrange delivery anywhere in the UK for you or overseas if you prefer

Why choose Piranha as your Brochure Design Partner

• Full inhouse creative team

• Inhouse copywriters

• Inhouse illustrators

• Inhouse photography capabilities including all our own photographic/studio equipment

• In house Print broking team guaranteeing the best quality and best trade print prices 

• We specialise in both consumer and trade brochure design

• Strong management team overseeing all design projects to ensure deadlines are met 

• A strong portfolio of successful brochure design projects and case studies across many industry sectors showcases our capabilities

• We provide a one stop solution from initial creative concept to the delivery of your brochure 

Start your brochure design project with Piranha today

Starting your brochure design project today with Piranha could not be easier. Simply call our head office in Lancashire on 01772 888331 or fill in one of our enquiry forms and one of our design or management team will have a chat to you about your requirements. We may be able to provide a quick quote based on the outcome of the conversation, but we would prefer to come and visit you to learn more about your company and what your brochure requirements are

Brochure Design examples from Piranha

We have been providing brochure design services here at Piranha since the company was launched in 2001.  We have many creative and successful case studies showcasing the design work we have done, the results we have achieved and the difference we have made to our client’s business. Below are some examples of recent design projects delivered by us which will give you an understanding of what to expect when working with Piranha

Brochure Design, our conclusion here at Piranha

A brochure is your shop window, your silent salesperson and with fewer companies investing in brochures as a marketing tool, there is plenty of space for your literate to be noticed. Clients now tell us they like receiving brochures, whereas 10 years ago, perhaps they were fed up with the volume they received. Perhaps now is the best time for a long time to invest in a new brochure and see what leads or new business it can generate

Now is the time to start your brochure design project with Piranha. Call us today on 01772 888331 for a free consultation and start increasing your return on investment

It’s what we do...Extremely well
full service agency since 2001